Moroeya Main Store

A long-established Japanese confectionery shop located in Kanazawa's Nishichaya district. When you think of Rakugan in Kanazawa, you think of Moroeya. Of course, they also have stores at Yamato Department Store and Hyakubangai inside Kanazawa Station, but we recommend that you visit this main store while relaxing and enjoying the calm atmosphere of a teahouse.
Rakugan, which was presented to the lord, is famous, but my favorites are Kikuka senbei, Karamatsu senbei, and Myoren senbei. Although it is called senbei, it is not soy sauce-flavored or salty, but rather a light and slightly sweet baked confectionery that goes well with matcha. It will keep for a long time and will be very appreciated if you give it to your tea teacher.
The packaging is also a big deal.

Everything is great.
The building smells like wood, and the staff are friendly and cheerful.
In addition to Rakugan, there are also other Japanese sweets such as Kuzuto and Monaka, so you may be spoiled for choice.

Until now, I had only been to Nishi Chaya District, but if you just want to buy souvenirs without drinking tea, this might be better.

In any case, Moroeya's rakugan is not very sweet, even though it is rakugan. It's so light and sweet that if you eat it while reading a book while drinking coffee, you'll end up with an entire box empty.
It has a truly elegant, gentle sweetness that is typical of Japanese sweets.

If you like Japanese sweets, we recommend you visit this shop at least once.

The parking lot is reasonably spacious, so I don't think you will have much trouble parking.
The store is basically barrier-free, so it's easy to use even for people in wheelchairs.

I would definitely like to stop by again when I visit Kanazawa.

I had zenzai.
The rice cakes are grilled over charcoal.
The azuki beans used in zenzai are large.
It had a refined sweetness and was very delicious.
880 yen.